JKTPO
organized e-commerce onboarding drive at Samba
The event was organized under the directives of Sh. Vikramjit Singh,
Commissioner/Secretary Industries & Commerce, J&K, and with the
guidance of Sh. Khalid Jahangir, Managing Director, JKTPO, in
collaboration with the District Administration of Samba.
The workshops aimed to provide comprehensive training to local sellers
on how to effectively utilize e-commerce platforms to expand their businesses.
The participants received hands-on guidance on creating and managing online
storefronts, navigating digital marketplaces, and leveraging online tools to
reach a broader customer base.
Earlier, Sh. Banu Partap Singh, Vice President of Sales at
MyStore, along with Prafull, Manager at MyStore, conducted virtual training
sessions for the participants who were interested in registering themselves as
sellers on the platform. During the session, Sh. Javed Seikh, Business
Facilitator, GeM, emphasized the numerous advantages of joining ecommerce
platforms and provided a detailed explanation of the entire onboarding process.
Sh. Abhishek Sharma, IAS, Deputy Commissioner, Samba stated
that “The products produced in Samba is of good quality and it should reach
every household. Our artisans are highly skilled and produce products of
excellent quality and those this workshop, we want everyone to come forward and
register themselves to expand their customer reach.” He also emphasized the
pivotal role of such initiatives in fostering economic growth and sustainable
development within the district. He commended JKTPO's proactive approach in supporting
local entrepreneurs, artisans, and small-scale enterprises in embracing digital
transformation.
Over 200 atricians, farmers, entrepreneurs, participated in today’s
workshop and received hands-on training and guidance on navigating e-commerce
platforms, optimizing product listings, digital marketing strategies, and
managing online transactions securely. The event not only equipped attendees
with essential digital skills but also fostered a collaborative environment
conducive to knowledge exchange and networking among stakeholders.
Moving forward, JKTPO plans to
conduct similar initiatives across various districts of Jammu and Kashmir,
ensuring widespread participation and inclusive growth. The organization
remains dedicated to exploring new avenues that empower local communities,
stimulate economic diversification, and amplify the global presence of Jammu
and Kashmir's unique cultural heritage.